Pear Picking Porky and Polly Pineapple, two of Northern Ireland’s most popular ice lollipops from the cool crew from Dale Farm. The project brief was to rebrand these two lollipops, when researching I took a survey in a local primary school which showed that these lollipops aren’t the favourites anymore, therefore I have created the lollipops rebrand for an older audience, adults to give a sense of nostalgia of their younger days. I have created three separate brand identity word marks for the lollipops Pear Picking Porky,Polly Pineapple and Mr Frostie. But all are consistent in colour scheme, type and layout to show that these are all part of a group from Dale Farm, the cool crew.The lollipop wrappers are printed on see through packaging to show a frosted edge to go with the transparency of the lollipop, with a thicker lollipop stick and typography on the stick to give the sense of a visual language. The multipack boxes show a pastel shade of the colour to portray the translucency of the wrappers.